The anticipation for this year’s Kabaka Birthday Run slated for this Sunday April 7th has reached fever pitch, with thousands and organizations making last minute kit purchases.
Over 100,000 participants are expected to join in this year’s festivities, making a significant increase of about 10,000 participants from last year’s edition.
For the past two years, the organisers have been candid about their intentions to work harder and double the numbers in the next few years.
One of the driving forces behind the steadfast growth of the number of participants in the annual Kabaka Birthday Run is the generous support from key stakeholders, especially the event sponsors, as well as government, NGOs, corporate entities and individuals that are enthusiastic about their King and the Kingdom, and the cause- fighting against HIV/AIDS.
Just this week, government, in collaboration with parliament, pledged Shs 50 million towards the run, demonstrating a strong commitment to the cause.
I&M Bank Uganda, the official bank partners, did not just sign off a three-year partnership with the run, but also doubled their financial contribution by signing off Shs 200m, as their sponsorship package for this year’s Kabaka Birthday Run.
I&M Managing Director Samuel Ntulume (Fourth from Right) poses with the Kabaka and other officials
Head Brand and Communication at Airtel Uganda, Ms. Noela Byuma(2nd R), Airtel Uganda’s PR Manager, David Birungi(3rd R behind), Customer Experience Director at Airtel Uganda, Joweria Nabakka(3rd R front) handing over Kabaka Birthday Run Kits to Ugandan Media today at Airtel Uganda main offices and urged them to spearhead conversations in their spaces that will aid in the fight towards ending the spread of HIV/AIDs by 2030 by participating in the upcoming Airtel – Kabaka Birthday Run slated for Sunday 7th April 2024.
Thousands of runners at Lubiri during the 2023 Kabaka Birthday run
Kabaka Birthday Run launch Credit: © Kawowo Sports | JOHN BATANUDDE
2024 Kabaka Birthday run launch
I&M Bank Ag. M.D Sam Ntulume with the staff share a light moment with the Buganda Kingdom Katikiro Owek. Charles Mayiga at Lubiri moments after the 2023 Kabaka Birthday run
The Kabaka Birthday run launch at the Bulange Gardens, Mengo in Kampala city
Uganda Patriotic League officials show off some of the Kabaka Birthday run kits at Bulange, Mengo
Uganda Patriotic League (UPL) officials present the Ug.Shs 20,000,000 dummy cheque to the Katikiro Charles Peter Mayiga at Bulange, Mengo in Kampala
Buganda Kingdom Prime minister Katikiro Charles Peter Mayiga addresses the visiting delegation of officials from Uganda Patriotic League (UPL)
Kabaka Ronald Muwenda Mutebi II (Holding national and Buganda Kingdom flags) flags off the runners at Lubiri, Mengo
Annette Nakiyaga, the Head of Marketing and Corporate Communications at I&M Bank, expressed her enthusiasm for the event, highlighting the bank’s move as not just support towards the Buganda Kingdom, but also one aimed at bettering the community where the bank operates.
“We are thrilled to be part of the Kabaka Birthday Run this Sunday. It’s an opportunity for us to stand in solidarity with the Kabaka, His Highness Ronald Muwenda Mutebi, the Buganda Kingdom at large, and our contribution towards the fight against HIV/AIDS,” said Nakiyaga.
“Over and above the cash contribution, we have purchases over 150 kits for our staff and key customers, to encourage them to participate in the run be a part of this very critical cause,” she added.
Kits to the Kabaka Birthday Run 2024 are still on sale at only 20,000, and were available at different I&M Bank branches including Kingdom Kampala, Kabalagala, Kawempe, and William Street.
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